Mok goes to Xconomy's Forum on Mobile Innovation

This post was written by Mok Oh, CTO and founder of EveryScape.

Xconomy had their Forum on the Future of Mobile Innovation in New England yesterday, organized by Wade Roush (Wade rocks!). As usual (to how Xconomy rolls), it was a very well run event with relevant mobile players in the New England area. Most speakers represented smaller companies, which to me meant that there’s still lots to be figured out – these are entrepreneurs and innovators, both technically and biz-dev-wise, treading through the unknown and ever-changing territory of the mobile frontier. These are innovators who are going where no person has gone before (start music, play clip with starships flying around in space). There were interesting and noteworthy tweets (oh BTW, Twitter rocks!).

I particularly enjoyed Jeff Bussgang from Flybridge, where he moderated “The Changing Business of Mobile” roundtable. For example, one of the audience members asked him about the VC perspective of the mobile industry, and he deflected and put the focus back on the folks in the roundtable, saying that they were the innovators , and as a VC he follows them (something along that line). Very wise he is.

In general, most of the talk (from my perspective) was around Apple, iPhone, and the App Store, and how they really changed the dynamics of the mobile industry. But even with rising interest, companies who base their strategy purely on mobile products have a hard time growing (or getting big) in a B2C sense. Mo money on the mobile enterprise side of things.

Special Update: New Features

We have been burning the midnight oil around here to launch some new features that will really shake things up in the Real World Online. To give you a snapshot into what's to come in the next few months, here's a Top 10 List of New Features:

10. Partnership with Virgin Galactic to bring space content to expand "The Real World Online" into "The Real Galaxy Online".

9. X-Ray vision application that will allow you to morph directly from a street scene into a high-res X-Ray of any person or animal captured in the photo.

8. Scape of the Basement of the Alamo to help PeeWee finally find his lost bike.

7. ScentScapes that will allow users to not only see a new destination, but smell it as though they were there.

6. New Bar and Nightclub comprehensive tour of all pub bathrooms highlighting cleanliness to better help bargoers make their selection for where to spend their nights out..Not to be offered in conjunction with ScentScapes.

5. New E-Commerce immediate booking feature whereby you click "Go Here" and are instantly tele-ported to the destination of your choice.

4. Attractiveness optimizer whereby we automatically retouch anything that falls beneath the EveryScape attractiveness radar.

3. For every "slink" or orange EveryScape arrow clicked, we'll donate $0.05 to our favorite charity: Avenge Bambi's Death at the Hands of StreetView.

2. DogScape, whereby we lower our camera angle several feet to a dogs-eye-view, stopping at each fire hydrant, tree and fence post along the road.

And the number 1 new feature for EveryScape on this 1st day of April...Due to network TV cutbacks, we're announcing a partnership with Extreme Home Makeover where we virtually make-over homes so that families can see what the folks at EHM could have done, if their house was selected. We believe this sends both a heart-warming and green message!

Happy April Fool's Day!